What Are Soft Assets?
A key element of achieving local government self-sufficiency is to make the most of the existing assets in the organisation. Soft assets are human resources – people, skills and knowledge – and intangible assets such as information, trust and reputation. Most Councils are teeming with soft assets, although they’re very hard to value. Archemys can help you find and unlock the value in those assets, then build them into a commercial venture.